SO/ Hotels & Resorts will make its Maldivian debut in 2023 with the opening of SO/ Maldives. Accor has signed a hotel management agreement with S Hotels and Resorts Public Company Limited and Wai Eco World Developer Pte (WEWD) to introduce the brand to the Maldives.
Located on the third island of the integrated leisure destination Crossroads Maldives, SO/ Maldives will showcase a selection of 80 luxury villas, including beachfront and over-water options, as well as bringing a fresh sense of avant-garde style and sophistication to the Maldives, while also reflecting the local spirit of the country.
Guests will gain access to the facilities at The Marina at Crossroads, an 800-metre lifestyle area and beach walk where visitors can discover cafés, refined restaurants, a beach club, boutiques, a spa, the Marine Discovery Centre and a 30-berth yacht marina.
One of the fastest-growing brands in Accor’s lifestyle portfolio, SO/ Hotels & Resorts is designed for savvy travellers who have a ‘passion for fashion’ and like to keep their finger on the pulse. Every stay is underpinned by the brand’s signature ‘Just Say SO’ service, to craft unforgettable experiences.
“This playful and distinctive lifestyle brand can only be found in the world’s most iconic destinations so it is the perfect fit for this renowned island paradise,” explains Garth Simmons, Chief Executive Officer – Accor Southeast Asia, Japan & South Korea. “The resort’s location within Crossroads Maldives will allow guests to experience a truly vibrant luxury lifestyle offering with plenty of options for both relaxation and adventure.”
“We are so excited to unveil SO/ Maldives as the latest jewel in Crossroads Maldives’ crown, as we continue to transform the tourism landscape in this highly-desirable destination,” says Dirk De Cuyper, Chief Executive Officer, S Hotels & Resorts. “With its signature sense of style and commitment to creating unique guest journeys, SO/ is the ideal fit for our third island. It will stand out from the crowd, complement our two other industry-leading brands and complete our collection of luxury and lifestyle resorts, further raising the bar for hospitality in the Maldives.”
“The Maldives is a truly special place and we are delighted to enter the market with such a prestigious project,” comments Zaw Win Maung, Managing Director, WEWD. “S Hotels & Resorts has a proven track record of developing exceptional lifestyle resorts, including Crossroads Maldives, and the edgy style of SO/ always strikes a chord with its trend-setting guests.”
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