The new Balenciaga flagship store in Los Angeles covers a space of 175 sqm spread over three consecutive rooms, each with a distinctly different setting. Located at 353 North Rodeo Drive, this is the first store conceived under the supervision of the new Creative Director of the brand, Demna Gvasalia.
The palette incorporates an eclectic variety of materials, ranging from concrete and satin, to cast aluminum and glass, resulting in an aesthetic that pairs references of Balenciaga’s couture history and its original headquarters on Avenue George V in paris with raw modern design elements. the new store carries the brand’s full range of women’s and men’s apparel, accessories, footwear, bags, jewellery and eyewear.
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