How is the Bvlgari Resort Dubai positioned in Dubai’s highly competitive luxury sector?
Debuting in December 2017 and added a new jewel to the brand luxury hospitality collection, The Bvlgari Resort Dubai positions itself as a true ‘urban oasis’ in the city. Situated on the exclusive Jumeira Bay island, the property is the ultimate location for visitors and residents looking for an array of exclusive offerings from the dining venues, to the wellness facilities and the Bvlgari’s first-ever Marina and Yacht Club.
What are the key competitive advantages of Bvlgari Resort Dubai?
The Bvlgari Resort Dubai has different features that help to position the resort in the market. Its location is for instance very unique. Situated just minutes away from the heart of Dubai and its cultural attractions, the property is located on a seahorse shaped island, which is very unique for guests to come to an island not far from the heart of the city. The resort as well includes 101 rooms and suites and 20 villas, all exquisitely furnished with the highest quality Italian luxury furniture brands in an expression of the quality of ‘Made in Italy’. Furthermore, the overall design of the property has been created with the same detail and precision of a jewel: pairing rare, raw materials, texture and feel, and sculpting them into objects of enduring beauty. As a true hospitality jewel, the property brings the best of Italy to Dubai in its design, cuisine, amenities and services.
Since opening, Bvlgari Resort Dubai has succeeded in achieving an ultimate goal for any luxury hotel, which in to attract a solid based of local patrons / non-hotel guests. Tell us more.
With the various offerings of facilities around the property, The Bvlgari Resort Dubai becomes a destination of choice for residents. Indeed, recalling the Mediterranean village charm, the resort offers a choice of venues that could be suitable for different type of guests. For an early breakfast overlooking the marina, to a friend’s gathering at one of our restaurant or a family day at the resort’s private beach and the first branded kids’ club, the property is set to be an exclusive destination not only for in-house guests but as well for non-hotel guests looking for the ultimate escape from the city.
In a city famous for its colourful and sparkling design, Bvlgari Resort Dubai boasts an understated and sleek interior design. Has this also attracted a certain type of guest?
The Bvlgari Resort Dubai is a first-of-its kind development for the brand, both in terms of scale and magnitude. From its Mediterranean village charm and gardens to its traditional Italian design with contemporary architecture, embellished by Middle Eastern touches, the overall design and architecture of the property cater the tastes of different type of guests. In the spirit of vintage constructions from the 1930s, the architects hand selected or custom-designed every detail of the resort for consistency, comfort and purity. The consistency of an uncompromisingly Italian style throughout the resort is noticed and admired by most of our guests with different background or profiles.
What is the profile of your returning guest?
The Bvlgari Resort Dubai guests are highly engaged with the brand, however it will be difficult to describe one specific profile of our the returning guests. The hotel clientele is very international and comes from different markets, therefore each individual has their own characteristics, but the common point for each of our guests is their expectation for the high level of quality and services.
How important is your F&B offering for the attractiveness of the hotel?
In true Italian tradition, where excellent dining is a must, the resort offers several sumptuous offerings with unique approach, namely Il Ristorante – Niko Romito and Hōseki.
For the Italian restaurant, the renowned Michelin starred chef, Niko Romito, has curated a blend of modern and classical Italian concepts exclusively for the restaurant, interpreting the exquisite flavours of Italy with modern simplicity. While for our dining gem Hōseki, uniqueness and ultra-exclusive surroundings are at the heart of the one-of-a-kind culinary journey. Indeed, with only 9 seats overlooking the Dubai’s skyline, the Japanese Chef Masahiro Sugiyama, offers a memorable gastronomic treat with a two hours Omakase experience, means “I leave it to you” discovery concept.
What are the ideal events you have been hosting? To what extent Bvlgari Resort Dubai is a wedding venue?
The Bvlgari Resort Dubai offers an array of venues for every occasion. Whether guests are looking to host corporate events, intimate family gatherings or lavish weddings, the dedicated events team takes care of each detail and ensures that every experience becomes an enduring memory. On its urban island escape, the hotel is one of the most exclusive destinations in the city with many venues available, including for wedding, such as the Bvlgari Yacht Club ballroom with peerless views over the sea or the secret lemon-tree garden called La Limonaia, ideal for romantic dinner and intimate cocktails overlooking the Dubai skyline.
An impeccable product and facilities are extremely important, however, achieving and maintaining a high standard of customer service. What has been your approach?
In hospitality, there is nothing more important than the relationship with our guests. In order to provide a high quality of individual services we are spending time with each individual in order to get to know them along with their expectations and preferences. The hotel team and the different colleagues are interacting on a daily basis with our guests to create these real connections and be able to gather their feedback that will always help us to maintain this high standard of customer service.
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