Italian luxury brand GUCCI has reached an agreement with its long time franchisee in UAE, Al Tayer Group to set up a joint venture operation for the existing 6 sales points: Abu Dhabi, at Marina Mall; three stores in Dubai – Mall of the Emirates, The Boulevard at Jumeirah Emirates Towers and The Dubai Mall. Gucci also has a presence with corners in Harvey Nichols – Dubai and Bloomingdale’s – Dubai, both department stores also being operated by Al Tayer Group.
It is unclear whether Gucci’s new joint venture with Al Tayer will extend beyond the UAE, especially in Qatar, where Al Tayer has been operating in franchising Bottega Veneta, sister company of Gucci within Gucci Group.
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