Moncler relocates London store to a larger space on Sloane St

The new Moncler store has a retail area of 250 square metres on two levels, with two large shop windows overlooking one of London’s luxury shopping destinations.

Moncler’s previous London store, opened in 2009, was also located on Sloane Street, at no. 197. Designed by Moncler’s long-standing partner, architecture studio Gilles & Boissier, the store’s interiors are an innovative mix of materials and finishings.

The store’s façade blends brass with green Gressoney marble, while the interior’s wall-panelling ranges from brick red to green hues, with pink and dove grey prevailing on the floor dedicated to women’s products, and musk green moiré silk and walnut wood on the floor dedicated to men’s. The store showcases all the Moncler Genius and Moncler menswear, womenswear and accessories lines.

As of June 30 2018, Moncler was distributed through 209 directly operated monobrand stores and 65 multibrand retailers.