With its striking wave-pattern exterior, OMEGA‘s totally transformed boutique in Seoul’s Chungdam. The store features 5 floors with the 1st and 2nd floors dedicated to watches and fine jewellery, the 3rd and 4th floors given over to the brand’s heritage, and a venue for VIP events and private sessions situated on the 5th floor.
For guests who wish to view the new Globemaster up close, there’s a special temporary exhibition on the 3rd floor, which highlights the extraordinary anti-magnetic qualities of the world’s first Master Chronometer; a watch that has been tested at the industry’s highest level.
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