The Polish Luxury Market Summit, Poland’s first conference on luxury market will be held at the Warsaw’s Villa Foksal already on June 15.
What does being a luxury brand mean and what conditions a luxury product should meet to communicate a luxury brand; how to communicate a luxury brand and how to pursue marketing activities for such a brand; and last but not least where does a luxury lifestyle start and where does it end? Answers to those and many other questions will be provided by luxury market representatives and experts during the Polish Luxury Market Summit 2016 conference.
The conference will open with the presentation of a research by Deloitte Polska discussing current trends and challenges in Polish and global luxury market. Special guests invited by the organizers in the capacity of speakers will include representatives of luxury brands, among others from Milan, Lisbon and Paris: Paola Colombari, a cultural manager and art director in design and art design, Eliana Medeiros, Global Customer Experience Expert NetJets, Thomas.V, a jewelry designer of world fame.
Moreover the greatest specialists and experts on Polish luxury market will share their experiences: Anna Kicińska, EY Real Estate Leader for CSE region, Nina Kowalewska-Motlik, CEO New Communications, Karolina Kaim, President of the Board Tacit Investment, Magdalena Jończak, Partner in Consulting Department Deloitte Polska, Wojtek Jeżowski, CEO and Creative Head Black Rabbit video content agency, Maciej Kossowski, President of the Board Wealth Solutions, Małgorzata Węgierek, CEO Havas Media Group, Joanna Łodygowska, Head of Communications Department Dr Irena Eris Cosmetic Laboratory, Małgorzata Cecherz-Kowalska, Marketing Director BMW Group Polska, and Michał Niemczycki, President Voda Naturalna.
Two discussion panels will be held during the conference; the first one under the title: Where a luxury lifestyle starts and where it ends; the other under the title: Luxury brand communication. Anna Szubrycht, Owner of Chic Being, consulting for luxury brands, will be the discussion moderator.
The day will end with a cocktail party providing an excellent opportunity to share views and initiate new business contacts. Remy Martin and Prosecco Gancia will guarantee good atmosphere during the backstage talks.
Entry to the one-day conference only against an invitation. Invitations can be purchased via the website www.bookofluxury.com and are subject to availability.
ESSE Media is the conference promoter.
Partners: BMW, LuxHub, Deloitte, Gaggenau, Boutique Hotel Rialto, Tacit, VR Global, Coconnelle, Superbrands, Dr Irena Eris Cosmetic Laboratory, Remy Martin, Prossecco Gancia, Villa Foksal, Black Rabbit, Voda Naturalna, Women Business Leaders Foundation, Solemaran, Nobilioto.
The conference is supported by the following foreign media: CPP-LUXURY.COM and Luxure Group (Luxsure.com).
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