The winning design is a 165,000-square-foot (14.4-square-metre) 25-storey tower that replaces the classy but comparatively nondescript charcoal office block with an eye-catching edifice comprised of cube upon cubes, stacked on each other, tapering towards the top like a glass Mayan pyramid to the biggest Swiss luxury watch brand in the world. That said, it’s not designed to be a monolith to luxury, green spaces via planted terraces on each layer has been catered for. The New York Rolex HQ will be home to its corporate office as well as rental space for tenants and it will also host its new Rolex boutique
Designed for sustainability and eco-friendliness, Chipperfield’s new Rolex New York headquarters achieves LEED or Leadership in Energy and Environmental Design, Platinum standards, the most widely used green building rating system in the world.
“For everyone working in the construction industry, meeting the needs of our society without breaching the earth’s ecological boundaries will demand a paradigm shift in our behaviour. The research and technology exist for us to begin that transformation now, but what has been lacking is collective will.” – David Chipperfield Architects, a signatory of Architects Declare calling on all UK architects to adopt a “shift in behaviour” over climate change.
David Chipperfield Architects have tackled projects for private residences, corporate spaces and galleries and its last luxury retail commission was for Selfridges in central London. Creating the new entrance on the store’s eastern facade was no easy feat considering that the extension connects historic Selfridges departmental store on Oxford Street with other heritage buildings on Duke Street.
Like Rolex’s new New York HQ, Chipperfield used frames of floor to ceiling glass to create a luxuriously contemporary entrance while seamlessly blending into neighbouring buildings with Asiatic Greek iconic columns
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