Rolls Royce Motor Cars, a division of BMW Group, has recently inaugurated its 10th showroom in the Middle East, in the capital city of Beirut. “Following our third consecutive record year for sales in 2012, with the Middle East region registering the largest amount of growth, 26 percent, we see that great potential still exists, particularly in the Levant, to which Lebanon is our gateway to,” said Geoffrey Briscoe, regional director Middle East, Africa and Latin America at Rolls-Royce Motor Cars. The Beirut location accommodates two vehicles and a personalization lounge featuring Rolls-Royce’s Bespoke service, which allows customers to configure their vehicle to their individual taste.
The new Rolls Royce showroom in Beirut comes less than a month after the opening of the third Rolls Royce Cars showroom in India, in the city of Hyderabad. Hyderabad is India’s fourth largest city and is a commercial capital of South India. The new showroom will be operated by authorized dealer Kun Motoren Private Limited and will be on the second floor of its luxury car hub. The 5,400-square-foot showroom will host three vehicles and a bespoke lounge where consumers can select the details of their Rolls-Royce vehicle.
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