The Ritz-Carlton Hotel Company, L.L.C. announces a multi-year agreement with Mercedes-AMG Petronas Motorsport to be the first Official Hotel Partner of the legendary team. Kicking off at the Formula 1™ Grand Prix in Montreal June 7-9 2019, the partnership brings together two likeminded brands committed to excellence and promises exclusive access and special experiences for members of Marriott Bonvoy, Marriott International’s newly renamed travel program, which includes The Ritz-Carlton.
At various races throughout the season, Marriott Bonvoy Members will have an opportunity to interact with Mercedes-AMG Petronas Motorsport drivers Lewis Hamilton and Valtteri Bottas, experience races from the paddock, and enjoy exclusive at-track VIP hospitality in the Team’s Silver Arrows Lounge.
For the first event in Montreal, a Ritz-Carlton concierge desk will be available in the Silver Arrows Lounge where attendees can receive insider tips for exploring the city. As part of the collaboration, The Ritz-Carlton logo will also appear on the racing suits of drivers Hamilton and Bottas.
“I’m thrilled that Mercedes-AMG Petronas Motorsport has chosen The Ritz-Carlton to be its first official hotel partner,” said Lisa Holladay, Global Brand Leader for The Ritz-Carlton. “This exciting opportunity brings together two legendary brands that share a commitment to excellence and allows us to create unique and lasting memories for our guests.”
This unmatched access will be available through packages Marriott Bonvoy members can bid on through Marriott Bonvoy Moments, exclusive experiences available to Marriott Bonvoy members. In the select markets of Montreal, Budapest, Singapore and Abu Dhabi, The Ritz-Carlton will curate “Ultimate Weekend Packages” for Marriott Bonvoy Moments. Each of the packages will be tailored to highlight the best of the destination in addition to unique experiences tied to each race.
“We are delighted to be taking our collaboration with The Ritz-Carlton to a whole new level,” said Toto Wolff, Team Principal & CEO, Mercedes-AMG Petronas Motorsport. “F1 offers the possibility to deliver unique, once-in-a-lifetime experiences to our brand partners and their customers thanks to the equally exciting and exclusive nature of the sport. We are pleased to be delivering those experiences to The Ritz-Carlton guests and Marriott Bonvoy members.”
The Ritz-Carlton continues to inspire life’s most meaningful journeys though its legendary service and thoughtful programming, leaving indelible marks on guests of its hotels and resorts worldwide. The collaboration with Mercedes-AMG Petronas Motorsport exemplifies the brand’s commitment to delivering truly singular experiences. The Ritz-Carlton is part of Marriott Bonvoy, the company’s newly renamed travel program, which will become the Official Hotel Loyalty Program for Mercedes-AMG Petronas Motorsport.
More from CONCIERGE
The overhaul will reposition the Boston landmark to become “one of the prominent properties we have in the United States,” …