Volvo’s latest performance sub-brand Polestar focuses on two different topics: the use of sustainable materials throughout the car, and a deeper integration with Google’s new Android Automotive operating system.
The car is called the Polestar Precept, and the company says that name was chosen to “emphasize the vehicle’s role in setting out Polestar’s intent as the contemporary electric performance brand.”
“A precept is a manifesto of things to come; a declaration,” Polestar writes in its press release. Therefore, Volvo Cars CEO Thomas Ingenlath says in a statement, this car “is a declaration, a vision of what Polestar stands for and what makes the brand relevant,” and that it also serves as a “response to the clear challenges our society and industry face.”“This is not a dream of a distant future, Polestar Precept previews future vehicles and shows how we will apply innovation to minimize our environmental impact,” Ingenlath says.
To that end, Polestar has laid out some of the Precept’s green bona fides. The company says the interior panels and seatbacks are made out of “flax-based composites,” which account for an 80 percent reduction in plastic waste, as well as a 50 percent reduction in weight. The Precept’s seats have been “3D-knitted from recycled PET [or polyethylene terephthalate] bottles.” The bolsters (the sides of a car seat’s cushioning) and headrests are made from recycled cork vinyl. And the Precept’s carpets are made out of reclaimed fishing nets, according to Polestar.
The company says that “[t]hese elements, combined with digital artistry, define a new premium luxury that surpasses the conventions of leather, wood and chrome.” But Polestar doesn’t go into any deeper detail about how environmentally friendly the Precept would be if produced.
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