Amara Singapore, the iconic 38-year-old hotel nestled in the heart of Tanjong Pagar, announces the culmination of its extensive transformational journey. Following an 11-month-long phased makeover, the hotel is excited to unveil the revitalised spaces and new experiences for guests.
Crafted in partnership with Studio HBA, a division of Hirsch Bedner Associates, the comprehensive makeover encompasses a redesign of the hotel’s guest rooms, public spaces, meeting spaces, ballrooms, and dining establishments. Each aspect of the renovation has been thoughtfully undertaken to elevate the guest experience, offering a seamless blend of modern aesthetics and traditional warmth. The new design is inspired by the vibrant culture of Tanjong Pagar, paying homage to the city’s rich heritage while embracing the cosmopolitan flair of the present.
“As a cornerstone of Singapore’s hospitality landscape for over three decades, Amara Singapore has earned a quiet reputation for its dedication to providing exceptional service and unforgettable experiences. The completion of our transformation underscores our commitment to evolving with the times while preserving the essence of that which has made us a cherished destination for both local and international guests. We look forward to introducing new experiences that cater to the modern business and leisure traveller, through a line-up of exciting partnerships that will connect our guests with the local community,” shares Dawn Teo, COO of Amara Holdings.
Amara Singapore launches a series of curated Singapore Heritage Experiences. At the hotel’s Cafe Oriental, which serves delicious local fare in a contemporary setting, guests can savour the intricacies of local “kopi” (coffee) and “teh” (tea) traditions while learning the craft of traditional popiah making. Introduced to Singapore by Chinese immigrants in the early 20th century, Popiah consists of a filling made from an assortment of julienned vegetables such as turnips, carrots, bean sprouts, and lettuce, along with diced eggs and prawns, all wrapped in a thin, paper-like crepe.
For those intrigued by the neighbourhood’s rich past, an exclusive walking tour, led by professional guides who were once engaged in the city’s gang culture, offers a compelling insight into Singapore’s grittier history and the evolution of the dynamic district. Guests can also immerse themselves in Singapore’s Peranakan culture with an exclusive tour of The Intan, a home museum showcasing intricate artefacts that reflect the city’s heritage.
Amara Singapore
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