Swiss luxury watch-maker Panerai has opened a new store in Hangzhou at the MixC Mall. The new boutique reflects the latest retail design concept of the brand, with expansive displays of all watches collections of the brand as well as a VIP corner and a space dedicated for quick fixes.

Panerai new store in Hangzhou at MixC Mall
The new Panerai store in Hangzhou is one of the largest in China with the most comprehensive offering, including a ”bar-like” space dedicated to customisation of straps. Officine Panerai is fully owned by Richemont Group which operates directly most of the mono-brand stores of the group in Chin.a

Panerai new store in Hangzhou at MixC Mall
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