Brioni is pleased to announce the opening of its new boutique in Paris, located at 229 rue Saint-Honoré. This two-level space welcomes visitors into a contemporary and refined setting, characterized by the use of natural materials and a warm color palette that alternates polished travertine and herringbone oak parquet with neutral-toned surfaces and dark metallic accents. Linen fabrics in shades of beige and blue envelop the furniture and wall panels, contributing to a luminous atmosphere perfectly aligned with the brand’s aesthetic.
Brioni new boutique in Paris
A selection of vintage Italian furniture lends the space a timeless character, adding depth and sophistication. Iconic 20th-century design pieces, including armchairs, tables, and original decorative elements, interact with the boutique’s materials and color palette, creating an elegant and understated balance. The new boutique showcases men’s and women’s ready-to-wear collections, formal wear, leisurewear, accessories and perfumes, and also offers an exclusive bespoke service.
Brioni new boutique in Paris
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