Petar Krstic takes over as CEO of a new global luxury hospitality brand to be developed by Emirati based BLUROCK. He will be based in Dubai heading a team of exceptional hospitality professionals.
Most recently, in his role as CEO, Petar Krstic has been instrumental for the positioning of Ultima Collection, a collection of luxury properties in the world’s finest destinations. Previously, Krstic has overseen the launch of major project such as the AMAN in New York.
”I am happy to share that I have joined Blurock as CEO of our up-coming hospitality brand and management company. A beautiful blank canvass, backed by financial strength, decades of experience and an uncompromising strive for excellence.”
”Excited to be working with old colleagues such as DENNISTON and The Flaming Beacon Pty Ltd, as well as new ones; Bergman Design House, Afroditi, Greg Norman Golf Course Design”
The first undertaking will be a mega luxury resort in the Maldives, which will redefine luxury hospitality in the island destination, with details to be announced gradually.
Petar Krstic, BLUROCK
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