Swatch Group reported record growth for the first six months of the year, benefiting from the removal of the final Covid-related restrictions in Asia, the watchmaker said on Thursday. Net sales reached 4.019 billion Swiss francs ($4.64 billion), up 18 percent from last year and marking a new half-year record.
The maker of Omega watches, said it saw the strongest growth in the lowest price segment and predicted “excellent prospects” for the remainder of the year in all markets and price segments.
Swatch said it would be introducing new products focused on, but not exclusive to, the lower and mid-range segments. “The only cloud on the horizon remains the unfavorable currency environment,” the watchmaker said.

Omega Seamaster
More from NEWS
After BVLGARI, TAG Heuer CEO also exits, too! (LVMH Watches)
Following the departure of BVLGARI CEO Jean Christoph Babin (as of June 2026), TAG-Heuer CEO Antoine Pin is also exiting …
Soho House – MCR Hotels financing deal uncertain!
Soho House has secured the financing required to keep its $2.6b take-private deal on track after major investor MCR Hotels …
Bankrupt SAKS Global owes LVMH, Kering & Chanel over $220 million
SAKS Global Enterprises’ delayed payments to luxury brands played a key role in accelerating the retailer’s decline and pushing it …
