Yohji Yamamoto has now unveiled his collaboration Lamborghini, coinciding with the luxury Italian automaker’s new Japanese experiential retail outpost, THE LOUNGE TOKYO. Alongside the Japanese designers’ elevated Aventador S, a special capsule collection will also be launched to mark the occasion.
Featuring the illustrative artwork seen in the teaser imagery, the slick Aventador features a streaked red and black wrap across the entire body, accented by stylized Katakana and Kanji text in contrasting white. The interior is, of course, black, but it’s also surprisingly loud, with plush suede bolstered by embroidered text and more hits of red. The accompanying apparel — a fishtail parka, bomber jacket and hoodie — features matching graphics atop Yamamoto’s signature black shade, tying in perfectly with the special one-off automobile.
Yohji Yamamoto x Lamborghini collaboration 2020
“With their inimitable design, Lamborghini super sports cars are more instantly recognizable than any other car manufacturer – just one glance is enough,” Yamamoto continued. “I am delighted to see the realization of this collaboration, highlighting the uniqueness, the timelessness, and the abundant passion, which are characteristic of both our brands.”
Lamborghini THE LOUNGE TOKYO.jpg
Lamborghini THE LOUNGE TOKYO.jpg
“Lamborghini always strives to break new ground, both within the automotive sector in terms of design, technology and performance, but within the greater realm around us,” enthuses Katia Bassi, Lamborghini’s chief marketing and communication officer. “We are proud to present two important projects at the same time: together with the Lounge’s opening, a second project comes alive today, and we are honored to present Lamborghini’s collaboration with Yohji Yamamoto.”
Yohji Yamamoto x Lamborghini collaboration 2020
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